Tech Packs
Grace creates tech packs using PLM for a wide range of styles. See samples below.
Designers: Antoine Johnson, Bryce Dulay
Graphic Designers: Aaron Whatton, David Day
PLM system adopted for Spring 2021 and forward:
Original design: Jordan brand men’s team
Boys CAD: Grace Newcomb
Detail pages from the PLM system used in Grace’s first year at Haddad Brands:
Photos taken from Nike.com
This was a specialty style created for the Rookie 2020 Fashion Show. Pending photos.
Designers: Antoine Johnson, Bryce Dulay
CADs
Original baby romper designs by Grace.
Graphics by David Day and Jordan Brand.
“Takedown” styles Grace sketched based on original designs by Jordan Brand Mens.
Catalogs
Grace was responsible for creating and maintaining the brand’s baby catalog. Below is a sample of pages from the Spring 2021 catalog.
Designers: Antoine Johnson, Bryce Dulay / Graphic Designers: Aaron Whatton, David Day
Trend & Market Research
Below are samples of research reports Grace compiled for SP21 + HO20 seasons, based off of in-person and online market research and trend reports from WGSN and Pantone.
The Spring 2021 girls report is supplemented by sketches Grace created as examples for how Jordan Brand could incorporate these trends into their collection.
Retro Collection
Grace created the collection below for Jordan Brand during her interviewing phase. Silhouettes, colors, and fabrication were influenced by a combination of current + retro Jordan styles, intensive trend research from the lens of the brand, and her own aesthetic.
